Google has revealed it’s new plan to speed up the mobile web experience. Today, the search engine giant Google announced that they are working on a technical preview for a system called as Accelerated Mobile Pages also called as AMP. It is a pain for the visitors to keep on waiting for the websites to load on the Mobile phones and during this, the publisher is loosing out some of the traffic and hence, it is a lose-lose condition for both of them.
However, webpages are no longer as simple as they used to be and now , when you try to load up the webpages, you are also loading up the Plug-in on websites, various ads, widgets and the comment section also and hence, it slows down the loading of the webpages.
However, Google plans to change all this by AMP systems which will be deigned to fight and curb the factors which are responsible of slow loading of the webpages on mobile. The project can be seen on GitHub repository from today onward which will be showing some of the caching techniques and the code.
If all goes as per the vision of Google, then users will be soon seeing lighter and fast loading mobile web pages. “We’re here because we love the web and we feel the web can be better than it is. We can make the web great again,” said Richard Gingras, Google’s head of News.
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However, many of the tech geeks are seeing this as a competition move in response to the similar initiatives taken by Facebook’s Instant Articles and Apple’s Apple News . The live Demo for Google AMP system can be seen from here.